He is passionate about Formula 1 and regatta races, he makes his way around the world in high-end private jets, he hangs out with celebrity actors and athletes, and he loves and always wears Richard Mille watches. The life he lives is authentic and a perfect representation of the inspiration behind the watches. While Richard Mille has many illustrious ambassadors, such as Felipe Massa, Fernando Alonso, Pharrell Williams, Rafael Nadal, and Roberto Mancini, to name but a few, nobody exudes the nature of the brand better than Richard Mille himself. What came next was high profile endorsements, marketing ingenuity, and prolific creations of revolutionary timepieces. It was a tourbillon timepiece unlike anything the watch industry had ever seen. Within 2 years (circa 2001), Richard Mille released its first watch, the RM001. With Mille’s extensive, technical experience and progressive mindset, the Richard Mille brand did exactly that. The concept for the Richard Mille brand was to bring watchmaking up to speed with the 21st century. He began his venture by collaborating with Audemars Piguet (which is now a shareholder of Richard Mille). The brand that astonishes us and that we all know and love today, Richard Mille. Towards the end of the 90s, Mille finally took the leap to start his own brand. He rose through the ranks, eventually running the entire watchmaking operation.Īfter about a decade, Mille left Matra (which by then had been acquired by Seiko) and took on a position leading a new watchmaking endeavor by Mauboussin, a jewelry firm looking to get into the luxury watch market. Finhor was bought by Matra in 1981, and that’s when Mille really started to excel. Richard Mille began his horological career in the 1970s with the French watchmaking company Finhor. To understand the brand, you need to learn about the man behind it – Richard Mille. We will answer this question, but first, let’s give you a brief glimpse into the history of the Richard Mille brand. So, what makes Richard Mille watches so expensive? And, is the price justified? When looking at the mean price of the Richard Mille catalog, you will find that Richar Mille is the most expensive watch brand in the game. The point is, Richard Mille watches are expensive…better yet, they are exorbitant. Prices for Richard Mille watches range from $80,000 to $2 million+.Īs Richard Mille’s tourbillon watches are extremely popular, we should also note that the tourbillon models cost about $500,000 to $800,000 on average. If you go pre-owned, you may be able to get it for 20% less than retail.įrom there, the watches go up and up. That’s for a brand new RM 005, which is their “cheapest” model. Nevertheless, we will speak only to facts when discussing the “why’s”.Įntry into the Richard Mille club will run you around $80,000. At the end, we will give our opinion on whether the prices are justified or not…but be warned, like most watch fanatics, we love Richard Mille, so we may have some bias here. This brings us to the purpose of today’s topic: Why are Richard Mille watches so expensive? We are here with 5 clear-cut reasons for Richard Mille’s exorbitant prices. Richard Mille watches are very expensive, which leads casual watch fans to ask “why?” And while the watches are impressive to behold, it’s oftentimes the price that is the most astonishing. Most people will only see a Richard Mille watch while browsing the internet, with the exception of those with very rich friends. Everyone reveres the name, yet spotting one in the wild is a rarity. Richard Mille has quickly become the most exclusive brand in the game. Although Richard Mille has only been around for a couple of decades, thanks to their craftsmanship, ingenuity, and overall idiosyncrasy, they have taken the high-end luxury watch world by storm.
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